Tag: Twitter Insights

Twitter’s keeping up with Stories, as we can see Twitter’s version of Stories – called ‘Fleets’, it is for ideas that are ‘fleeting’ – is pretty much the same as Instagram or Snapchat Stories, however, without the additional engagement options of playful editing tools and AR effects. Anyhow, it does provide another connection surface within …

Last May, Twitter launched a limited test of warning prompts on tweet replies containing potentially offensive remarks. However, Twitter is now relaunching the alerts, along with a new format, besides further explanation as to why each reply has been flagged. In light of Twitter’s warning prompts, as you can see above, the new alerts explain …

This is a surprise for social ad researchers – late last month, with little fanfare, Twitter sunsetted its Ads Transparency Center, which allowed anyone to view all the ads being run by any Twitter profile at any given time. Moreover, the change was noted by Bene Earl of Headland Consultancy, who pointed to an amendment …

This comes as a little surprise, especially given speculation about the app’s future after a discovery in Twitter’s back-end code last week. However, today, Periscope has actually confirmed it: Periscope’s Shutdown in 2021 That’s true, Periscope, one of the original apps of the 2015 live-stream boom is going away. Superseded by native streaming within Twitter, …

We can see that Twitter has added a new control option for marketers by making frequency capping available for all campaign types worldwide. Twitter’s Frequency Capping: In light of twitter’s frequency capping, Twitter explains: “Marketers know one key component of campaign success is effective audience reach. That’s why we are introducing frequency caps for ads …

Social media is key to understand social media users across Facebook, Instagram, Twitter, LinkedIn, and Snapchat. Right now, social media platforms are essential for every firm. In order to have better communication with your target audience you need to know how they use social media, in light of that here are some insights for the …

Back in June, Twitter’s pop-up alert was added on articles that users attempt to retweet without opening the article link and reading the post. However, after a full three month of implementation, today, Twitter has shared some new insight into the effectiveness of the prompt and how it has changed user behavior when they are …

You might have heard about this before, but the video is the top and best performing content type across all social media platforms, especially on Twitter. Researches prove that Tweets with video see 10x more engagement than those without video, on the other side, Promoted Tweets with videos save more than 50% on cost-per-engagement. If …