Social media insights change from year to year, in each country as well as the social media platforms aren’t constant, as they also change every year,

as some social media platforms increase and others decrease in usage. Social media is key to understanding social media users across Facebook, Instagram, Twitter, LinkedIn, and Snapchat and right now, social media platforms are essential for every firm.

In order to have better communication with your target audience you need to know how they use social media and which are their most used social media platforms, in light of that here are some insights for the social media platform, Twitter;

Let’s Take A Glance At Twitter Insights and Usage in Saudi Arabia of 2020:

• Based on Crowd Analyzer‘s Twitter insights and usage in KSA, there has been quite an increase in Twitter from 2019 to 2020 going from 11M to 14M. Saudi Arabia has one of the highest user bases in the region.
• There has been a slight increase in both English and Arabic users. Even though there are more males than females, the number of female users on Twitter is relatively high in comparison to other social media platforms.
• The total number of active users on Twitter in KSA is 14 million. The male users are 7.3 million, on the other side, the female users are 6.7 million.
• According to Twitter insights and usage in KSA 2020, The total number of English users is 3.3 million, while the total number of Arabic users is 7.1 million.
• The number of active male users who access Twitter via the Android device is 4.8 million, compared to 4 million users who access via iPhone.
• The number of active female users who access Twitter via the Android device is 2.8 million, compared to 6 million users who access via iPhone.

Social Media Usage Statistics of Egypt in 2021:

Take a look at the social media usage in Egypt here.

• This graph shows the accurate numbers of social media users in Egypt in 2021.

Social Media Insights of Egypt in 2022:

Social Media Usage in Egypt has differed since some platforms rise and the next year it’s usage statistics drop, here is a graph showing the stats. according to gs.statcounter.com

Social Media Insights & Usage of KSA in 2023:

 This graph shows the most popular and used social media platforms of KSA with ranking:

• WhatsApp comes with the first rank
• Instagram with the second rank
• Snapchat with the third rank
• Twitter with the fourth rank
• Facebook with the fifth rank
• Final, is telegram with the 6th rank with a low amount of users in KSA

Social Media Insights Of 2023 in KSA:

According to globalmediainsight these are the social media stats. in KSA of 2o23:

• Whatsapp usage is the highest used social platform of 2023 in KSA: Scores a usage percentage of 83.70% and users with a number of 22.33 million
• Instagram comes in the second place with a usage percentage of 76.80% and a user number of 20.49 million
• Snapchat comes in the third place with a usage percentage of 68.90% and a user number of 18.38 million
• Twitter comes in the fourth place with a usage percentage of 68.70% and a user number of 18.33 million
• Tiktok came in the fifth place with a usage percentage of 67.60% and a user number of 18.04 million

Other Messaging & Social Media Apps Used in Saudi Arabia: 2023:

•  Whatsapp made the first rank again as the most used social messaging app as well
• Snapchat as the second also
• Telegram scored the third place, since telegram’s general usage started globally but especially in the MENA region.

Social Media Insights in Egypt of 2023:

Social media usage in Egypt of 2023 consists of: Facebook, Facebook Messenger and Instagram, here are the statistics of each:

• Facebook’s Insights:

• In March 2023, there were 52 198 000 Facebook users in Egypt, representing 47% of the country’s total population.59.9% of them were men, making up the majority.
• The majority of users (15 100 000) were between the ages of 25 and 34.

Egypt’s Facebook Messenger User Stats of 2023:

• Egypt had 47,184,500 Messenger users in March 2023, or 42.5% of the country’s total population.
• Men made up 61.3% of the group.
• The largest user group (13,800,000) was between the ages of 25 and 34.

Instagram’s 2023 social media usage in Egypt:

• In Egypt in March 2023, there were 18,564,200 users on Instagram, or 16.7% of the country’s total population.
• 52.3% of them, or the majority, were men.
• The largest user group (6,900,000) belonged to the 18 to 24 age range.