Planning for the future is totally challenging because it is unpredictable, in the era of technology and marketing, and as we enter the new decade of marketing 2020, the only certain thing is change. The new Hubspot’s “Not Another State of Marketing Report” is to help marketers all over the world to get a head …
Certain MENA markets are already facing their second wave of COVID-19 and numerous continue to be buffeted by the economic recession, recognizing new strategies for growth is necessary for brands. This year’s winners incorporate a variety of new ways that can help brands to build strong strategic frameworks that have growth baked in. Keep on …
There are a few questions in the marketing field that need to be answered, what separates successful marketing teams from the rest? what are the most successful marketers doing differently to achieve success? and how does your team stack up against others in the industry? This state of marketing report answers all the above questions, …
Content management is crucial for your firm as it helps you to increase efficiency, improve SEO ranking, besides developing a content marketing strategy by optimizing your meta descriptions. There are more benefits of content management. In light of that, you need to be aware of Content strategy as it is one of the main things …
As a marketer, one of your main goals is to reach your target audience and to make them familiar with your product/service. The basis on that, content creation plays a vital role because when you create content you provide important information to your audience besides attracting potential customers to your website and increasing engagement. B2C …
B2B marketers use content marketing as it is important to enhance conversions because it allows connecting and education leads and customers. Other than that, it encourages conversions by giving consumers the information they need to make their purchasing decision. The Top B2B Content Marketing Goals 2020 Content marketing is a set of strategies which are …
The new Coronavirus (COVID-19) compels companies to embrace remote working. Amid the ongoing events and the COVID-19 pandemic, a variety of large firms such as Google, Microsoft, Twitter. Hitachi, Apple, Amazon. Chevron, Salesforce, and Spotify. From the US to the UK, South Korea to Japan, all countries rolled out mandatory work remotely policies to avoid …
While the importance of the holiday seasons in the United States has stayed consistent, almost everything else has changed… The way US people shop; The way they get gift ideas; How to best reach them with marketing and advertising; All of this is changing rapidly, making seasoned holiday marketers reevaluate their holiday marketing strategies. To …
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