The wide penetration of mobile devices around the whole world has made purchasing products and services via mobile devices easier than before. In a way to explore and understand the similarities and differences in consumer purchase and payment activities that take place on mobile devices across 19 countries that participated in the study, read the …
Advertising spend remains healthy in 2016, increasing globally by $23 billion in 2016 to hit the US $ 548.2 billion, a +4.4% year-on-year increase compared to 2015. The key insight from CARAT’s latest ad spend report: It’s clear that the growth in global advertising spends predicted in 2016 of +4.4%, supported by major media events, …
Email marketing is the act of sending the right message at the right time to the right person, and this is not an easy mission. that’s why 57% of the email marketers surveyed plan to increase their email marketing budget in the future. Find out how each industry rates the effectiveness of various marketing channels …
In 1994 Amazon was Launched, but nowadays Amazon is used by millions of sellers around the world. Around 50% of Amazon sellers are small sellers or sole traders, making under $100,000 annually. A survey of more than 1500 Amazon sellers outlines their selling habits, where they sell, how much profit they make, their expansion plans, …
Instagram is a natural fit for fashion brands – they receive a lot of engagement from providing their communities with an easily accessible digital window into the brands’ products and images. The foundation of success on Instagram lies in good content planning. If you already have a stable content-creation strategy for other channels, you can …
The Millennial generation (those how born between 1980 and 2000) is a more influential segment in the Middle East than in other countries. There are 2 billion Millennials around the world and 86% of them are living in emerging markets. To get a better understanding and a deeper insight into the Millennial mindset in both UAE …
Retail banks are the digital division of the bank that deals directly with retail customers, offering them the real-time financial advice and convenience they increasingly expect, With the right technology investments, they can streamline operations and compliance. Read the below and gain a deep understanding of customer preferences and behaviors, and also their attitudes toward …
E-commerce is the fastest growing retail market segment in Europe. With non-ending changes in the shoppers’ habits, the retailers’ task becomes hard in front of the shoppers’ expectations. To stand out on the latest Europe online shopping trends, habits and challenges, check the below findings: General Online Shopping Habits & Trends: Third of the respondents …
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