/ Researches / UK Apparel E-Commerce in Q2 2017 | Criteo
UK Apparel E-Commerce in Q2 2017 | Criteo
E-Commerce & Retail|UK
There is a continuing shift to online of basics purchases like underwear and casual wear. There is also great progress in omnichannel nature of apparel retailing. In the UK, 55% of Gen Z spend their own money on clothes and nearly one-quarter of UK sales in apparel and accessories now being made online.
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