Digital Marketing Guides & Strategies

8 Marketing Automation Workflows for Your Holiday Campaigns | GetResponse

Marketing Seasons Strategy

The holiday season is here! Are you planning to run your marketing campaigns around key holidays like Halloween, Black Friday, or Christmas? The GetResponse’s guide provides eight marketing automation workflows that will save your time and increase your conversions in the hottest sales season of the year. And always remember that success favors those who plan ahead.

The Black Friday Marketing Automation Workflow for Holiday Campaigns

The Black Friday Marketing Automation Workflow for Holiday Campaigns

Content of “8 Marketing Automation Workflows for Holiday Campaigns” Guide:

  1. Halloween: Webinar follow-up with an up-sell offer.
  2. Movember: Personalized on boarding campaign based on gender.
  3. Thanksgiving: Content follow-up after visiting a page.
  4. Black Friday: Multi-step flash sale.
  5. Black Friday: Early-bird sale limited to a specified number of people.
  6. Cyber Monday: Cart abandonment email series.
  7. Christmas: Email series with a final offer based on engagement.
  8. Christmas: Recommended products based on past purchase behavior.

Number of Pages:

  • 9 Pages.


  • Free.


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