Digital Marketing Guides & Strategies

Email marketing is growing and evolving. From the beginning of 2016, marketing strategy became one of the highest returns on investment (ROI), as 70% of digital marketers see email as the top medium for ROI. Besides that, there are over 215.3 billion emails are sent and received per day. 4% of sent emails are spam and 22% of …

Snapchat is a popular photo-messaging app preferred by Millennials which allow them to take photos, record videos, and send them to friends. In Q1 2017 snap reaches 166 million daily active users (DAUs) with more than 3 billion snaps were made daily. Users are spending on average 30 minutes daily. Snapchat is proving to be …

People remember 80% of what they see, 20% of what they read, and 10% of what they hear. So, it’s no wonder that Instagram is a popular social media platform, and not just for consumers but for brands as well. Check out the below insights on Instagram, how brands are using it and what they’re …

84% of customers expect to see content-led emails from their favorite brands. So, marketers often struggle to generate ideas for engaging topics. While 70% of B2B marketers planning to create more content in 2017 compared to the previous year, so you need to generate enough customer-led content to fuel your marketing strategy for years to …

Spring is very near! When spring is in the air, new ideas come to mind. It’s the perfect time to find out what your audiences are thinking to update your email campaign plan for the upcoming season. Renew your email designs, subject lines, and messages with these fresh ideas and approaches to ensure email marketing success: …

The email isn’t Instagram or Snapchat. It doesn’t enable VR and AR capabilities, but while social media platforms can change their algorithms and limit your reach, it provides a more stable and direct connection to the targeted audience, most cost-effective way, besides being an option which can help you maintain your marketing productivity amidst the …

Globally, there are over 2 million Amazon third-party sellers. The competition is fierce, the potential for success huge, and the opportunities for sellers limitless. Figure out the 9 practical and actionable steps that will help you strategically grow and develop your Amazon business from $1M to $10M: Be a strategic purchaser and think carefully about …

Designing really good emails that get attract your reader’s attention will be easy when following these tips about the email design, which also highlights the technical aspects to keep in mind: Set Up:  Before diving into design use these tactics to create open-inducing emails: Subject line. Preheader text. Personalization. Dynamic content. Email layout. Email width. User …