The 16 Digital Marketing KPIs You Should Be Measuring (2019)

Digital Marketing Guides & Strategies

The 16 Marketing KPIs You Should Be Measuring | Vital Design

Digital Marketing Strategy

Tracking and Measuring your Marketing KPIs can help the marketing planners to know their marketing failures and fix them, validate everything as a marketing professional.

The 16 Marketing KPIs You Should Be Measuring – but Probably Aren’t:

  1. Sales Growth.
  2. Leads.
  3. Lifetime Value of a Customer (LTV).
  4. Cost of Customer Acquisition (COCA).
  5. Sales Team Response Time.
  6. Website Traffic to Website Lead Ratio.
  7. Website Lead to Marketing Qualified Lead (MQL) Ratio.
  8. MQL to SQL Ratio.
  9. SQL to Quote Ratio.
  10. Quoted to Closed Customer Ratio.
  11. Website Traffic.
  12. Social Media Reach and Engagement.
  13. Email Marketing Performance.
  14. Inbound Link Building.
  15. Landing Page Conversions.
  16. Blog Post Visits.

Related:

The 16 Marketing KPIs You Should Be Measuring: How to Measure the Lifetime Value of a Customer (LTV)

How to Measure the Lifetime Value of a Customer (LTV)

Number of Pages:

  • 20 Pages

Pricing:

  • Free

Vital Design

Vital is a creative agency made up of smart, creative, and passionate people providing website design, website development, graphic design, branding, and inbound marketing. Their team is ready to work with you to create a marketing solution that fits your needs, vision and budget. They’re driven by their passion for creating websites and marketing pieces that get results (and look darn good doing it).
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