With a growing number of buyers interested in a digital experience, it’s time to turn your efforts, time and attention to email marketing. Combining this with marketing activities (e.g. cold calling) is the best of both worlds.
It is worth to be mentioned that, in 2019, the total number of business and consumer emails sent and received every day will reach 293.6 billion, and this is expected to reach 333.2 billion by the end of 2022.
So, the second volume of Emma’s “Your Brain on Email” here now emphasizes that, as a marketer, you don’t have to be a neuroscientist to do genius email marketing campaigns but it certainly helps.
In this guide, you’ll figure out how top brands are using the secrets of the human mind to design and write email our brains simply can’t resist. Such brain secrets will spark ideas to help you get better results in the inbox, and you won’t need 4 years of grad school to do it.
Related Articles: Volume 1 of Your Brain on Email: The Science to Winning the Inbox