Digital Marketing Statistics & Metrics

47% of Indian Marketers Use Analytics Software to Track Their Email Campaigns, 2016 | Octane Research

Digital Marketing | India

Nearly half of marketers in India (47%) depend mainly on analytics software to track their email campaigns. Another rate (23%) of Indian marketers calculate the ratio of users sign ups & registration rates via that campaign and 20% use open rates for the same purpose.

47% of Indian Marketers Use Analytics Software to Track Their Email Campaigns, 2016 | Octane Research 1 | Digital Marketing Community

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