Digital Marketing Statistics & Metrics

Advertising Revenues Globally Reached $493 Billion in 2016 | MAGNA

Digital Marketing | Global

Globally, media advertising revenues grew by +5.7% in 2016, to reach $493 billion. The biggest contributors to growth were the US, China, Australia, and the UK. As a result of the 2016’s cyclical events (US elections, UEFA Football tournament, Olympic Games, Copa America) ad sales boosted despite lower than expected ratings.

It worth to be mentioned also that Egypt and the Philippines recorded the highest growth rate (both 17%).

Advertising Revenues Globally Reached $493 Billion in 2016 MAGNA

                                                                  A Graph Shows The Global Advertising Revenue.

Magna International

Magna is a leading global automotive supplier with 317 manufacturing operations and 83 product development, engineering and sales centres in 29 countries. Magna has over 130,000 employees focused on delivering superior value to our customers through innovative products and processes, and World Class Manufacturing. Magna's product capabilities include producing body, chassis, interior, exterior, seating, powertrain, electronic, vision, closure and roof systems and modules, as well as complete vehicle engineering and contract manufacturing.


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