Many of early morning news habits have been effaced for generations, adding to the addictive nature of smartphones (and smart watches) is also impacting how some people start their day. Via sample consists of more than 50,000 people through 7 countries, were asked this question “What is the FIRST way you typically come across news in …
39% of Arab youth surveyed about TV & Online News Sources said that they get their daily news online, 29% said they watch TV news, just 7% read newspapers daily. So using online news sources to get the latest news has increased in 2016 to reach a rate of 45%, compared to 40% in 2015. …
The majority of MENA internet users access the internet in the Arabic language, and also the highest rate occurred for users aged 45 and more, but anyway there is a simple difference between their ages. About the English language, youth is more likely to use the English language to access the internet, as 43% of …
Over two-thirds of Saudi smartphone users online for over two hours a day. That made the mobile a true mass media form and offers marketers the reach and frequency of exposure required to build brand awareness. 27% of smartphone users research products or services to buy on their mobile phone and 77% have purchased a …
Emirates achieved the highest use of YouTube among the MENA region countries, that 81% of the UAE internet users use YouTube in 2016, while Tunisia achieved the lowest average of usage (only 26%). Lebanon and KSA almost the same average of YouTube usage, both of them show that 67% of internet users are using YouTube. …
The share of the digital talent workforce in the Middle East is only 1.7%, which equivalent less than half of the United States share. Kuwait achieved the highest share in the Middle East with a rate of 2.2%, followed by the United Arab Emirates with a rate of 2%, then Egypt with a rate of …
The number of Egyptian mobile subscriptions increased slightly by the end of July – September 2016 to reach 96.26 million, compared to 93.24 million in the same period in 2015. It’s noticed that the number of fixed line subscriptions continues its decrease till it reaches 5.90 million at the end of July – September 2016 …
The gross domestic product (GDB) in Egypt reached 301 billion dollars in 2016, and that’s having effects on digital attitudes in the country. The Egyptian adult population reached 56 million individuals. Total unique mobile subscribers in the Egyptian market divided by the total population reached 60% in 2016.
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