The vast majority of all email subject lines (84%) within the retail industry falls between 21 and 60 characters; achieving the lowest open rate which estimated with 12.8%. In contrast, only 5% of all email subject lines within the same sector falls between 1 and 20 characters; achieving the highest open rate which estimated with …
When Instagram users were asked about the most influential social media platform on shopping habits, 50% of them choose Instagram. Facebook ranked the next with a rate of 23%, followed by Pinterest (22%). Twitter and Snapchat lag behind with only 4% for them.
Beauty Fans are defined as internet users who have a strong interest in beauty products and aged between 16-64 years. The regular users are defined as those who use each brand’s products weekly or more. 90% of the beauty fans have visited YouTube during the month before the survey. 66% of those fans who have …
86% of female internet users in MENA region are using social media. 3 quarters of them prefer to use YouTube more than any other platform, followed by Facebook (71%), Instagram (64%) and the Snapchat (59%). In terms of brand interaction, 39% of females internet users liked a brand on Facebook, 33% recommended a brand to …
The most popular promotion method for Amazon sellers is “Amazon Sponsored Products”, which is used by 60% of respondents because it’s the most effective way for them to reach their target audiences on Amazon and increase traffic to their product pages. This method is followed by social media with a rate of 42% and then …
The digital payment usage remains more preferred than any other ways. In India and among all digital payment users surveyed, 88% of them indicated that they prefer cashless payment over cash payment. Almost half of them (48%) use digital payment for more than 75% of their transactions. Another rate estimated with 34% cited that they …
In the UK, Generation Z (<19 years old) loves in-store shopping than online. 67% of them reported that they prefer to purchase in-stores most of the time, compared to only 22% who favor online purchasing. There’s also a rate of 13% goes to the preference of mobile apps in shopping among Gen Z.
When people decide to buy a home or a flat, they vary in the information sources which make them choose smartly the dream house. Among these information sources, digital sources grabbed an advanced position. Online websites ranked the top with a rate of 95%, followed by real estate agents (92%) and then mobile/tablet websites or …
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