The State of Online Shopping in UAE, Egypt & KSA | 2017 Latest Insights

Digital Marketing Statistics & Metrics

Price Remains the Best Shopping Motivation for Buying Online in UAE, Egypt and KSA in 2017 | PWC

E-Commerce & Retail | Middle East

Younger shoppers – who aged 18-24 years in the UAE, Egypt and KSA are much more likely to shop online monthly than elder ones (55+) with a rate of 36% vs. 13%.

There are some factors that motivate shoppers in the countries surveyed to shop online. Lower pricing, product selection and online buying convenience are the top 3 motivation for buying online with rates 40%, 31%, & 17% respectively.

In contrast, 36% of respondents globally voted for lower price and convenience as their top motivations for buying online.

Price Remains the Best Shopping Motivation for Buying Online in UAE, Egypt and KSA, 2017 | PWC

Graph Shows the Top Motivations Factors for Buying Online in the Middle East (UAE, Egypt & KSA) in 2017.

PwC

Market Research

PwC is one of the leading professional services networks in the world with offices in 158 countries and more than 250,000 people. PwC helps organizations and individuals create the value they’re looking for and achieve the goals they're seeking, by delivering quality in assurance, tax and advisory services.At the end of 2018, PwC firms provided services to more than 429 of the Global Fortune 500 companies besides more than 100,000 entrepreneurial and private businesses achieving gross revenue by US$41.3 billion, up 7% on the previous year.
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