Digital Marketing Statistics & Metrics

Desktops \ Laptops Are The Most Used Devices by Digital Buyers in Holidays for Making Online Purchases at a Rate of 79%, 2018 | Deloitte

E-Commerce & Retail | USA

Today‘s connected and device wielding consumers continue to value the ease and convenience of online shopping, digital buyers are planning to make online purchases via desktops/laptops, but mobile users will likely be driving digital growth overall, while desktop/laptop is the most preferred device for holiday shopping, mobile has seen the largest increase over the last year.

Take a glance at the top uses of online shopping devices by online shoppers in holidays:

  • Desktops \ laptops are ranked as the most used devices by digital buyers for making purchases at a rate of 79%.
  • Mobile devices are the most used by online shoppers for tracking orders with a rate of 72%.
  • Tablets come at next as the most used devices for online shopping browsing by online shoppers with a rate of 74%.
A Graph Shows The Top Uses of Devices by Digital Buyers, 2018.

A Graph Shows The Top Uses of Devices by The USA Digital Buyers in holidays, 2018.


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