Online retail in the Middle East is growing as the percentage of daily online shoppers doubled from 6% in 2014 to 12% in 2015, but only a few people have credit cards so people in the Middle East with rate 80% prefer to use cash when they buy online. The main features of online retail …
The shift in consumer behavior in MENA is attributed to the rise in smart devices throughout the region. As the smartphone has created the largest impact with 84% penetration across MENA’s mobile subscribers, with approximately 50% now owning high-end smartphones, and 1 in 3 devices being 4G enabled. There is accelerated growth in internet usage …
E-commerce has been rapidly growing and it’s expected to hit $327 billion by 2016, up from $202 billion in 2011. The increase of mobile as a major shopping channel is putting new power into consumers’ hands. Customers are expected to use all channels as though they are a single experience, requiring tight integration across those …
A survey based on over 12,000 Internet users in South Africa on their online shopping habits and uncovered the following key insights: 26% spend 5+ hours on the Internet on an average day. Both men and women shop online. 48% are 25-44 years old. 38% are accessing the Internet via a mobile phone and 29% are …
The back-to-school season offers an incredible opportunity for retailers, To inform your digital marketing strategy by using these trends and tips, you’ll be better able to position your business for success: Back-to-school shopping in the US reached $27.3 billion in total spending in the 2016 season. 84% of parents won’t purchase online without free shipping. Online …
According to Google internal data, During Ramadan people watches more YouTube, perform more searches and access the internet via mobile devices more frequently than usual, people have significant free time on their hands. The holy month and presents examples of brands successfully seizing the opportunity before Ramadan, during the holy month and around Eid Al …
Payfort Annual Report of the State of Payments 2015 on the world explains the payments and eCommerce innovation in the Arab World. Commerce is the fastest growing sector covered in this report, and by 2020 it will be the one to beat in the airline sector to become the biggest. By then the report predicts that …
In the 2015 edition of UNCTAD’s Information Economy Report estimates Electronic commerce, examines opportunities & challenges faced by risk in developing countries that want to engage in electronic commerce (e-commerce) and shows in detail how information and communications technologies can be harnessed to support economic growth & sustainable development. The share of the Asia and …