The influence of social media has been felt in the recent political uprisings in the Arab world. In the Arab region, the tools of social media played a crucial role in mobilizing. Whether it is Facebook, Twitter, YouTube, Google, or Blogs, they all have found themselves central to the uprisings in an unprecedented way. The …
In 2023, Facebook remains one of the most powerful platforms for businesses to promote their products and services. As you create and run Facebook campaigns, tracking key performance indicators (KPIs) is essential to measure your success and make data-driven decisions. In this post, the UAWC marketing agency will explore ten Facebook KPIs that you should …
In today’s digital world, practical business knowledge is more than powerful. As the social media landscape is changing at a fast pace, it’s critical to keep up with the latest social media marketing trends and techniques to ensure that your social media marketing strategy is still successful. And with many new and trendy marketing strategies, …
We often get caught up in Facebook videos, these videos that attract us till we lose track of time. Well, at some point, we want to download them and share them with friends or family, or even keep them for ourselves! If you need to download videos from Facebook groups or maybe if you’re watching …
Social media use in the Middle East has reached its peak, especially in countries such as the UAE. which recorded the highest social media penetration ever estimated at 99% in 2018. Saudi Arabia also recorded the highest year-over-year growth in the number of social media users with a rate of 32%. All these indicators and …
To be honest, it’s a little bit late in the year for major system shifts, however, Meta has snuck in one more update ahead of the holiday break, along with the announcement that it’s making some huge changes to its ad objective listings in Ads Manager, and that’s to simplify and streamline the campaign set-up …
The rumors are true! Today, at Facebook’s Connect 2021 event, Facebook has announced that it’s re-named the company to better reflect its emerging focus. Obviously, Facebook’s overarching company name will be “Meta” What You Need To Know About “Meta”: Additionally, Facebook, the app, will remain, as will all of its other brand names and identities. …
Facebook adds a new element to its AR tools with new group effects on Messenger video calls, which will provide another engagement opportunity within your chats. As you see in the following example, group effects will see any AR overlay applied to all users in the chat, which could facilitate all-new interaction potential. In light …