There is a significant group of media users who are ‘very effective’ at using digital technologies to advance their business or for their personal use. They’re called ‘Digital Leaders’. In 2018, GlobalWebIndex conducted a study to dig deeper into the unique demographics and characteristics of business leaders worldwide to guide marketers in the right direction. …
Holiday marketing spending is increasing, driven by online year-over-year growth. If you’re a marketer in e-commerce or retail, you have to take a hard look at how your marketing players currently operate. Reveal Mobile has conducted a survey on over 260 owners and managers of small-to-medium businesses in the US. Read on to learn how …
As a part of Facebook’s ongoing efforts to protect its users and prevent abuse across the platform, in addition to providing a safe environment for people to be able to trust the connections they make on Facebook; Facebook led a cleanup campaign on its platform, a few days ago. Facebook announced in an official blog post …
Laughing Samurai is a digital agency built to help CEOs, presidents, marketing directors, and agencies build strong creative to support their marketing. Laughing Samurai is culture first, results-driven, a creatively inspired team of digital strategists, interactive designers, and copywriters. Laughing Samurai creates brands, builds websites, and provides digital marketing strategy and implementation. The type of …
Teens in the US are sticky to social media. The use of social media by teens has risen steadily in recent decades and has been largely a ‘south to north’ phenomenon. Today, nearly half (51%) of US teens, who ages 13 to 17, indicated that they use Facebook, notably lower than the shares who use …
Needless to say that being active on social media is a great way to get your brand out there and attract new customers. If you’re a beginner or plan to start up your business, this guide will teach you the basics of social advertising across different platforms, as well as show you what great social ads …
Social media platforms are growing to become the public sphere everyone goes to in order to search, check products, survey, and even get inspired. Browsing Instagram or Twitter, you can find agents, mortgage companies and real estate firms using such platforms to increase brand awareness, sales, leads and much more. Hence, these social media advertising …
Inbound marketing is the process of attracting the attention of prospects, via content creation, before they are even ready to buy. It’s one of the best and most cost-effective ways to convert strangers into customers and promoters of your business. Inbound marketing is ranked as the first trending topic in 2018 with a rate of 45%, …