Tag: Mobile

The shift in consumer behavior in MENA is attributed to the rise in smart devices throughout the region. As the smartphone has created the largest impact with 84% penetration across MENA’s mobile subscribers, with approximately 50% now owning high-end smartphones, and 1 in 3 devices being 4G enabled. There is accelerated growth in internet usage …

A survey based on over 12,000 Internet users in South Africa on their online shopping habits and uncovered the following key insights: 26% spend 5+ hours on the Internet on an average day. Both men and women shop online. 48% are 25-44 years old. 38% are accessing the Internet via a mobile phone and 29% are …

Consumers nowadays use multiple devices in the purchase journey – from searching and browsing to buying. So, retailers need to analyze consumer usage of the different devices during this journey. Read and recognize the state of cross-device commerce in the UK as mentioned below: 36% of all online transactions involved 2 or more devices. 37% …

More than 1,500 of US fashion shoppers were surveyed to provide insight into the demographics and psychographics behind their behaviors and trends. 52% of American online fashion shoppers purchase using smartphones or tablets while 48% shop only on the desktop. T-shirts, shirts, shoes, pants & accessories are the top 5 products purchased on the smartphone. …

The online behavior changes constantly, and the views of both users and non-users adjust as technology emerges, and then thrives, fades away, or morphs in new directions. The primary focus of this study is the ongoing evolution of digital technology and how internet users and non-users of Americans adapt to these developments, exploring their views, …

According to Google internal data, During Ramadan people watches more YouTube, perform more searches and access the internet via mobile devices more frequently than usual, people have significant free time on their hands. The holy month and presents examples of brands successfully seizing the opportunity before Ramadan, during the holy month and around Eid Al …

MCIT report mentioned that the number of internet users reached 29.8 Million users with 37.8% penetration rate, according to ICT access and use by households and individuals 2015, and the cost of ICT services in Egypt is competitive, compared with prices of other countries. In addition, the proportion of students who use the internet daily …

Moms are making purchasing decisions for herself and the entire household, they are very active on social media, using multiple sites. So it’s very important to study Mom’s behavior on media: 2/3 of Moms are age 35 or older, 37% of them are between 35-44, and 30% of them are aged 45 and older. The …