Children are no longer the same, new technology has changed their habits and preferences given the increased use of portable devices to go online. So, these points provide some useful insight into what children are doing online and information about parents’ views about their children’s media use: Children’s Use of Media Devices: TV sets & …
Are you searching for the global Digital Statistics? DIGITAL IN 2016 report is a comprehensive study of digital, social and mobile usage around the world by We Are Social. DIGITAL IN 2016 report contains all the digital data, social stats and mobile numbers you need to understand the global state of digital marketing. Some of …
Using mobile devices has changed the way people treat the world around them. A sample of 11,964 opt-in Google users in the US was surveyed to identify how people use devices to enable marketers to be useful for their customers choosing the moments that matter. Device Usage in an Average Day The smartphone is the …
According to the latest ITU estimates, there will be 3.5 billion people online by the end of 2016, but more than half the world’s population (about 3.9 billion people) will still be offline, and unable to connect regularly and there is much more effort is needed to ensure that the benefits of the Internet spread …
Payfort Annual Report of the State of Payments 2015 on the world explains the payments and eCommerce innovation in the Arab World. Commerce is the fastest growing sector covered in this report, and by 2020 it will be the one to beat in the airline sector to become the biggest. By then the report predicts that …
In 2016, there were 339 million unique mobile subscribers in MENA region, presents 60% of the whole population. MENA Region fell behind Asia Pacific to become the second least penetrated region in the world, at the head of Sub-Saharan Africa (43%) but well behind the global with an average of 63%. Subscribers in MENA are …
The wide penetration of mobile devices around the whole world has made purchasing products and services via mobile devices easier than before. In a way to explore and understand the similarities and differences in consumer purchase and payment activities that take place on mobile devices across 19 countries that participated in the study, read the …
Advertising spend remains healthy in 2016, increasing globally by $23 billion in 2016 to hit the US $ 548.2 billion, a +4.4% year-on-year increase compared to 2015. The key insight from CARAT’s latest ad spend report: It’s clear that the growth in global advertising spends predicted in 2016 of +4.4%, supported by major media events, …