Tag: Online Video

More and more brands are leveraging video content to grow their businesses and increase online reach, and it works. According to eMarketer, the US social network video ad spending is projected to reach $9.82B in 2019. Half of marketers are planning to increase their budget in digital video. It is worth to be mentioned that, …

With more than 1.9 billion logged-in global users every month, YouTube is at the heart of this boom. So, When it comes to YouTube, the answer is ‘yes. it’s one of the best marketing giants’ with 95% of YouTube ads are viewable, and the same number audible, compared to just 66% across the rest of …

Do you know what RankBrain exactly is? And how can you optimize for it? Featured Snippets are stealing a lot of clicks from the first spot. But do you know that 11.3% of all search results now have a Featured Snippet? So, how do you get your content to appear in the Featured Snippet in …

Although 87% of businesses now use video as a marketing tool, video still hasn’t reached the saturation point, with 63% of marketers reported that they were using video to promote their business in 2017. This percentage had risen to 81% in 2018. And in the last 12 months, the figure has risen again to reach …

This study is a part of AudienceProject Insights 2019. The study investigates the state of traditional TV, online video and streaming in the US, UK, Germany, Denmark, Sweden, Norway, and Finland. The study revealed that Netflix keeps strengthening its position as the go-to platform to catch up with the latest series and movies. In all …

A major breakthrough in online media has been achieved and has risen steadily in recent decades. Having the latest insight into key trends is critical to lead an effective strategy. GlobalWebIndex’s entertainment flagship reports provide the most important insights and the latest figures for online entertainment behaviors around the world. The report investigates how media …

Online video consumption is rising year over year, especially that the video views are increasing with the growth of video calls, online gaming and live broadcasts, besides the VR (virtual reality) which is currently the fastest growing form of video traffic. Take a sneak peek of the top line findings of the market & consumers and gain an …

Communication is a key part of an operator’s broader relationship with customers for enabling them to interact easily with end-users. Nowadays people are increasingly relying almost entirely on their mobile phones to communicate with others. Check the below insights to study more about the use of traditional mobile operator voice and SMS services across four markets: …