Tag: Social Media

From cars to cappuccinos, Facebook is one of the few advertising platforms where a wide swath of company verticals can thrive with more than 4 million advertisers Read the below and learn more about how Facebook users engage with ads, brands, retailers, and products on Facebook. Users Who Click on Facebook Ads: Users who click on …

Testing is the heart and soul of a marketing team, focused on getting incredible results. Once marketers launch a campaign, the real work starts: testing multiple variants, measuring results, and optimizing. Firstly, before marketers start testing put in mind these following tips: Plan to run tests for at least 3 weeks. Only test one variable at …

Gen Z, born from 1995 to 2012, are the first generation to have never spent a single day without the internet, cell phone or computer. For marketers, Gen Z holds a great deal of potential. Check out everything you need to know about Gen Z in below and how brands can reach them. Recognize their online …

There is a variety of social media metrics used as business tools. Every tool can be used for a purpose different than other kinds of tools. Read the below brief of social media metrics and find out more about how to measure the metrics you need to be tracking, and how you can use them: …

Instagram is where fashion industry pros live, collaborate, and grow relationships. It’s a place to build brands from a visual standpoint. That led 72% of Instagram users to make a fashion/beauty related purchase after seeing the product on this platform. Below are the topline findings of how Instagram influences style and fashion decisions: 81% of …

The world changes in the blink of an eye. In the past, newspaper ads were the main source for home buyers to find a home but now buyers have online listings and apps that let them search by location and neighborhoods. Read the top line findings to gain knowledge about real estate in a digital …

The last decade has seen an explosion in delivering and managing healthcare. Many innovations have been made possible due to the breakthrough in the field of software sciences and other technologies. Find out more about the state of digital marketing in healthcare in 2017: Websites were the top digital marketing method used at the hospitals’ …

YouTube tops the social media platforms used by regular fast food eaters with a rate of 92%, followed by Facebook with a rate of 90%. Instagram & Facebook Messenger ranked the third with rates of 63% for both of them and finally Twitter (60%).