The shift in consumer behavior in MENA is attributed to the rise in smart devices throughout the region. As the smartphone has created the largest impact with 84% penetration across MENA’s mobile subscribers, with approximately 50% now owning high-end smartphones, and 1 in 3 devices being 4G enabled. There is accelerated growth in internet usage …
US and Canada represented half the Facebook revenues during Q3 2016 by $3,560 million. The total revenues of the quarter announced by the facebook which reaches $ 7,011 million and the rest of world revenues are $3,451 million.
Facebook penetration has declined since 2013 with rate 47% in 2013 vs. 22% 2016), While Instagram’s is increasing (34% in 2013 vs. 60% 2016). The chart shows that only one in five Qataris use Facebook, fewer than any other nationality. Qataris are more likely to use Snapchat than Facebook. 55% of Qataris use Snapchat – …
Mobile Ad revenues contributed to about 84% of Facebook’s Ad revenues in Q3-2016, the same as last quarter and up from 78% in Q3 2015. That means Facebook earned $5.7 billion of its total $6.8 billion in ad revenue on mobile Ads. Here are also some key insights about the company’s performance in the Q3 2016: …
Sharing news in social media has become a noticeable phenomenon because individuals can now participate in news production and diffusion in the large global virtual communities. Nowadays, Americans are using social media increasingly to get their daily dose of news. Take a sneak peek at the top line findings of using social media platforms for …
Globally, Facebook remains the top network for membership (84%) and contributions (40%), as GWI indicator shows- 2016 Q4-, but YouTube just edges ahead of visitors (87%). In the battle of the messaging services, Facebook Messenger (65%) has a lead over WhatsApp (56%) for membership, but WhatsApp is virtually level for visitors/users. WeChat is dominant in …
The global advertising market is currently growing faster than what should be expected in the current economic environment. Advertising revenues demonstrated their strongest growth since 2010 this year, as advertising sales reached $493 billion. Take a look at the below points to get an overview of the global advertising insight mentioned in the attached report: …
According to Google internal data, During Ramadan people watches more YouTube, perform more searches and access the internet via mobile devices more frequently than usual, people have significant free time on their hands. The holy month and presents examples of brands successfully seizing the opportunity before Ramadan, during the holy month and around Eid Al …