Do you often hear the word ROI? What’s a social media ROI? If you’re not in the marketing industry or in the marketing industry and want to know more about social media ROI, this guide is for you. Social media ROI is the return on investment a company can expect to make from the money, …
This year is a wild ride for marketers, as social media monitoring will be more valuable than before. Consumers use social media to research, discuss, as well as discover new brands that align with their values. Of course, the number of social media users is increasing daily, therefore, your brand has to keep an eye …
Do you often hear the word ‘target persona? Well, it’s a catchword that gets tossed around a lot when discussing audience targeting. So what does it mean? and how do you define them perfectly so that they’re informative and useful? We’ll cut it short! Here’s the definitive step-by-step guide, just keep on reading… What is a Target Persona? Before going through this guide, we must know the definition of the target persona, well, it is …
When creating content it is highly important to know what attracts the audience and what will bring high engagement rates. It is a fact that over 70% of ALL web traffic now comes from video, so you better consider this when creating content. This Youtube SEO CheatSheet will provide you with tricks to help you …
Holiday campaigns are highly important because people tend to spend more money on shopping and gifts, also campaigns can raise brand awareness besides attracting people to your business. In this Christmas marketing guide, you will learn how people’s need to feel connected, entertained, and inspired is affecting the way they shop and buy. Without further …
With 500 million users and over 95 million posts per day, Instagram for Business has become an essential element of social media marketing. In this guide, we will take a deep dive into Instagram’s newly released tools on the Instagram for Business Platform and talk about what the 2016 changes mean for marketers today. Not …
Marketing personas are like the foundation for building your marketing house. Without marketing personas, you won’t e able to know which message will appeal to your target market’s needs, where to reach your audience to build awareness and drive them to your website, or even what to write about in your content marketing efforts. Let’s …
We all know the power of social media and what it can do. Using social media for your own benefit is an art, we need to find a smart way to use it. Social media monitoring will help you. Therefore, this guide looks at practical steps in order to increase your return on investment in …
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