How to Create the Best Email Marketing Campaign During Valentine's Day

GUIDE

Infographic: How to Steal Your Email Subscribers’ Hearts This Valentine’s Day | Campaigner

Marketing Seasons Strategy

Building Valentine’s Day email campaign that your subscribers would fall in love with is all about knowing your audience and finding a strong way to elicit customer engagement.

Follow the below points which guide you to make the excellent Valentine’s Day campaign ideas for email marketing:

  • Making the right offer and provide the most suitable products and services a person would like to receive on such occasion.
  • Make a connection between your email campaign and social media by using #hashtag and announce a contest to drive engagement with your brand on social.
  • Invite your subscribers to share photos on social platforms with your products or using your service.
  • Make your email simple and show subscribers that you know and care about them.
  • Include emoji’s in subject lines to catch the eye.
  • Segment your audience by gender, location, engagement, etc.
  • Use purchase behavior to target past buyers.
  • Offer free shipping or online gift card options.
  • Always test before hitting send.
How to Create the Best Email Marketing Campaign This Valentine's Day

Graph Shows the Best Times for an Email Marketing Campaign During Valentine’s Day

Campaigner

Campaigner was founded in 1999 when the internet and email were just beginning to reach the masses. Since then, Campaigner has remained at the forefront of the evolution of email as a marketing channel. Campaigner helps marketers unlock the power of their customer data to create personalized, 1:1 interaction that drives incremental revenue, engagement, and increased customer lifetime value. With almost two decades of digital marketing experience, Campaigner has served as the email marketing platform of choice for over 100,000 customers including some of the biggest brands in Retail and Publishing.

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