The vast majority of Americans (93%) have done an online purchasing process in the last year. 80% reported that they’re purchasing something online monthly, 30% weekly and 5% daily. In terms of the purchase location and time, most of the online shoppers (43%) said they’ve made a purchase from the bed, 25% did so while …
46% of the sample consisted of 8,751 respondents surveyed in South Africa by Effective Measure have already shopped online. 66% of those online shoppers are shopping online mostly once every three months, while only 6% shop online at least once a week. In terms of the preference of devices, the vast majority of respondents (65%) prefer to shop …
The Black Friday discount period in the UK – this year – extends up to a month for some retailers. Only 44% of total Black Friday’ purchases were made on the Friday itself, with the remaining purchases spread out over the wider ‘Black Friday’ period which varied greatly by retailers and by product category. During …
46% of shoppers surveyed in South Africa have shopped online. 66% of those online shoppers are shopping at most once every 3 months, while only 6% shop online at least once a week. 34% of them received their last online purchase item instantly and their purchased items are likely to be digital products or services …
In 2017, holiday shopping season accounts for more than $1 trillion and more than one-quarter of annual US retail sales. Expectations of online spending also exceed those of in-store spending for the first time (51% vs. 42% of shopping budget), after reaching parity in 2016. In terms of the devices used during the holiday shopping journey in …
96% of Americans with internet access have made an online purchase at some points in their life and 80% have done so in the month previous the survey. Price (87%), shipping cost & speed (80%), discount offers (71%) and the diversity of shopping in stock (71%) are the most influenced factors make American shoppers purchase …
Online shopping is increasingly becoming the norm for online audiences in South Africa. 80% of online shoppers have either maintained or increased their online shopping habit over the last year besides 46% of offline shoppers claimed that they will make an online purchase within the coming year. In terms of the payment preference among those …
Non-Millennials may be more cautious regarding their technology adoption, but their online shopping interest is overall increasing, Amazon is an evidence on that, 90% of US Non-Millennials have purchased from Amazon vs. 80% of Millennials, with 31% made their product search on the same retail website. Regarding the Non-Millennials mobile usage, 52% of their online purchases …
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