Same-day delivery has the potential to change the way that online consumers shop. It integrates the convenience of online retail with the immediacy of bricks-and-mortar stores. In the recent years, it was too obvious that the number of companies that started to pilot and operate new models of same-day delivery, including incumbent logistics providers is increasing.
Online retailers are expected to get more profits from reducing the delivery time as almost immediate product access improves their position versus stationary retailers, and makes the greater choice, higher convenience and often lower prices of online shopping even more appealing.
Take a glance at the impact of the same-day delivery service from the point of view of online shoppers: