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Google Brings New Ad Placements for Shopping Ads on YouTube

November 7, 2019 |

Google is enhancing the placement and visibility of Shopping ads on YouTube, the company announced Tuesday. In addition, Showcase Shopping ads are also appearing in other placements and opening up to more categories. Finally, sitelinks are coming to TrueView for action ads.   This lets brands advertise their products and services right in the YouTube …

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LinkedIn Announces “Members First” Guideline, As The Platform Reaches 660 Million Members

November 6, 2019 |

LinkedIn engagement has been growing aggressively, as the business-oriented social network announced that their total number of members has reached 660 million. LinkedIn has seen over 8 million additional members just in the US since February, more than 3 million in Brazil and 7 million-plus in India as well. Moreover, LinkedIn has more than 48 …

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Facebook Will Be Setting a Limit on The Number of Ads a Page Can Run in 2020

November 5, 2019 |

Facebook announced that it will be setting a limit for the number of ads a page can run simultaneously in 2020. The social network is one of the biggest platforms when it comes to advertisements around the world. However, the platform came under scrutiny recently as it was found in the Cambridge Analytica scandal.   …

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Seismic Acquires Percolate, a Marketing Software Company

November 5, 2019 |

On Nov. 5th, Seismic, the San Diego-based software company, completed another acquisition. Seismic acquires Percolate, a New York-based content marketing platform. The acquisition will build out Seismic’s sales enablement platform by giving marketers oversight on how their content affects potential buyers. Some of Percolate’s current customers include DHL, Electronic Arts and DocuSign. Seismic’s customers include …

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Facebook Announces New Logo, And Here’s Why

November 5, 2019 |

On Monday, Facebook announced a new logo for Facebook Inc. The new logo is meant to separate the parent corporation — and its subsidiaries like WhatsApp and Instagram — from the Facebook social network, sometimes known internally as the “big blue app.”   Facebook is now spelled out all in capital letters and has no …

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Pinterest Releases New Pin Format

November 3, 2019 |

Pinterest has announced the release of its new Pin format, which includes some functional tweaks, and separates each Pin element for more specific focus. Users have spotted the new format over the last few weeks. Pinterest explains: “Our updated look for iOS and Android makes Pinterest even more visual, with personalized recommendations front and center …

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Facebook Files a Lawsuit Against OnlineNIC for Domain Name Fraud

November 2, 2019 |

Facebook is back in court, but as a victim this time. Facebook has filed a lawsuit against domain name registrar OnlineNIC for registering domain names or web addresses that pretended to be affiliated with the social networking giant. “By mentioning our apps and services in the domain names, OnlineNIC and ID Shield intended to make them appear legitimate and …

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Facebook Introduces New Business Tools for Messenger

November 2, 2019 |

Facebook rolls out three new tools for Messenger. The features are meant to help brands communicate with their customers on the platform: “icebreakers” for business profiles, updates to Click to Messenger ads, and more options for users replying to messages from a business. Lead Generation tools in Messenger This feature has started rolling out already, …

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