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New Features to Increase Views on Instagram Stories and IGTV

November 1, 2018 |

Recently, Instagram Stories have doubled the number of daily active users as competitor Snapchat to reach 400 million daily users. This fact can explain the company’s strong tendency towards adding new features in order to improve users’ experience, keep the growth rate up besides boosting the views of new products such as IGTV. Instagram has recently released …

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Facebook Q3 Earnings Report Shows A growth in Both Users and Revenue

November 1, 2018 |

Facebook has published its latest earnings report of 2018 “Q3 2018 earnings report”, that shows how recent efforts have been remarkably successful with a great growth in both users and revenue. According to the Facebook Q3 2018 earnings report, the company’s daily active users’ number has increased by 24 million, which means that the total number of Facebook …

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Twitter Publishes Its November 2018 Marketing Calendar, As a Guide for Advertisers

October 31, 2018 |

With the completion of 2018, Twitter has published on its official blog their November 2018 Marketing Events Calendar, that is considered to be its latest version of its monthly major events. This monthly calendar can mention all the Digital Marketing & Social Media events’ key dates for social media marketers, as a great guide for their seasonal and thematic content in November. …

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Snapchat Introduces Its First AR Camera for Desktop

October 27, 2018 |

Snapchat is launching a new camera product for desktops, which is “Snap Camera“. Snap camera is considered to be its first camera which users can use webcam and brings its augmented reality effects to other video streaming and calling services through Mac or Windows software. Snap Inc. explained that this new product is a free application designed …

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Google Ads Is Launching Two New Improvements to Click-to-Message Ads

October 26, 2018 |

The acquisition of advertisers is not an easy mission; it needs to great and continuous efforts, which means that different social media platforms are required to develop more updates and services that can enhance the experience of advertisers and make them prefer a platform to others. This justifies the Google Ads’ ongoing work to maintain its position among competitors. As its …

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Similar to TikTok, Facebook is Launching Lasso, A New Video Music App

October 24, 2018 |

A few hours ago, it was reported that Facebook is planning to launch a new video music app, in order to own a feature that can win back the attention of teens and has the ability to conquer other competitors on this front, like Musically and its owned product “TikTok”. This Facebook new video music app, called “Lasso”, is considered …

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Facebook Releases Candidate Info, A New Way for Politicians to Talk with Their Constituency on Camera

October 24, 2018 |

Facebook’s efforts in the field of elections, especially in the USA, do not stop, especially after the company was heavily involved in political promotion through its various platforms. One of those efforts is that today, Facebook rolls out Candidate Info, a new option that introduces thousands of direct-to-camera vertical videos, in order to enable federal, state …

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Facebook’s Working on Launching Its First Augmented Reality Glasses

October 24, 2018 |

It would not be strange to hear that Facebook is interested in getting into the Augmented Reality scene, but now, Facebook confirms its reported plans to roll out its first AR device. Facebook’s head of augmented reality Ficus Kirkpatrick confirmed, “Yeah! Well of course we’re working on it” ” We are building hardware products. We’re going forward …

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