Digital Marketing News

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TikTok Introduces its New Marketing Partner to Advertisers

September 4, 2020 |

TikTok’s new Marketing Partner Program is now launched! It is the platform’s latest element in its push to expand its advertising potential along with maximizing opportunity for brands. TikTok’s New Marketing Partner Program: Regarding TikTok’s new Marketing Partner Program, TikTok says: “We’re building new opportunities for marketers to be creative storytellers and meaningfully engage with …

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Check the New Insights Into Video Ad Effectiveness From Twitter

September 3, 2020 |

You might have heard about this before, but the video is the top and best performing content type across all social media platforms, especially on Twitter. Researches prove that Tweets with video see 10x more engagement than those without video, on the other side, Promoted Tweets with videos save more than 50% on cost-per-engagement. If …

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New Ad Tools from Google to Retailers Ahead of the Holiday Rush 

September 1, 2020 |

Google has announced new ad tools options for retailers ahead of the coming holiday season – even though it feels like a long way off. However, if you count the days Christmas is now only 114 days away! Additionally, consumer behaviors have been changing due to COVID-19 restrictions and lockdowns. Therefore, these new ad tools …

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New Education Sessions on Creating Branded AR Effects Are Available on TikTok

August 31, 2020 |

TikTok keeps on rolling on, and this week, TikTok has announced, a new, free education session for brands that are looking forward to using its AR tools in order to build their campaigns. In light of the new TikTok’s education sessions, TikTok says: “You are invited to attend the first TikTok Branded Effect Webinar – the …

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Check Out Pinterest’s Tips for Travel Brands Amid Early Signs of Travel Recovery

August 25, 2020 |

Amid the ongoing events and the lockdowns due to COVID-19, looks like there is a limited chance for travel marketing and pitching people on future holiday plans. However, according to Pinterest interest in travel is seeing a resurgence, as more and more people look forward to future opportunities, also more travelers, at the moment, are …

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Facebook to Add New Resources to Support Black-owned Businesses

August 20, 2020 |

Facebook has announced new resources in order to better support black-owned businesses, as part of the company’s huge effort to address racial inequality in the US. In light of that Facebook explains: “Black-owned businesses have faced systemic barriers for generations – and the huge amount of interest we received from these businesses has confirmed just …

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Instagram Activates QR Codes Instead of Nametag Codes to Connect Users Quickly

August 20, 2020 |

Even though no one seems to be interested in QR codes as a fast connection option on social media platforms, it is important for some regions. This week, Instagram has launched new QR codes for its Instagram profiles, simply, the new option is a quick scan option in order to help Instagram users connect with …

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Instagram Rolls Out Suggested Posts to Keep You Connected to Your Feed

August 19, 2020 |

Instagram has now officially added a new listing of suggested posts at the end of your main feed, and this is after testing out different variations of the option. Talking more about Instagram’s suggested posts whenever you scroll through all of the latest updates from the people and profiles you’re following. Instagram’s Suggested Posts As …

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