Tag: Marketing

A lot of things in the marketing, eCommerce, and retail industry have changed due to the COVID-19 pandemic. More companies have started to work from home, shifting eCommerce, changing audiences, providing new discounts, and moving services online. In light of that, marketers can take advantage of working remotely and sharpen their data-driven insights that make …

The business world is moving and changing really quickly. There are new technologies, functions, and features. All of those are giving companies the power to respond to customers’ demands quickly, unlike the other traditional companies. Moreover, marketers need to be open-minded to new technology and go with the flow of the process, besides that managers …

Nowadays, social media plays an important role in marketing. As a marketer, you have to know every social platform, including the new one “TikTok“, to use it as a means for marketing. If you’re not a marketer yet and finding your way to marketing through this application then continue reading the ‘Influencer Marketing Hub‘ guide …

Investment is one of the key hallmarks of the business. Most businesses require that injection of capital to really get their plans off the ground – and without that initial investment, whether from a loan or from a body of investors and funders, you won’t be able to enact your ambitious plans. But where should …

The world of marketing is moving faster than at any time before. The speed at which content is created and consumed is higher than it has ever been in the history of marketing, and to stay on top is a balancing act of epic proportions. You must be able to juggle new ideas with old …

Are you ready for the holiday season? If the past few years are any indication, everyone will still be buttoning up their plans just weeks leading up to the kickoff of their big holiday promotions. So why not prepare in advance? There’s no better time than now to start thinking about your holiday marketing campaigns …

SMSS San Francisco 2020 is the #1 social media event for senior-level marketing professionals, and the longest-running, most comprehensive social media conference in the US. SMSS San Francisco 2020 is the first conference choice for social media, digital marketing, and communications experts across industries. SMSS is the premier platform for solution and service providers to …

Data is a crucial ingredient for maintaining sales and marketing alignment. You need data to monitor progress toward goals, analyze lead quality, and measure marketing ROI. So the first step in creating a marketing organization is establishing a closed-loop reporting system that tracks key marketing and sales metrics. The main factors for achieving the point …