This report places the spotlight on image-conscious consumers defined as those who say they agree with any of the following statements: ” I like to look after my image\appearance” or “it is important for me to feel respected by my peers” besides disagreeing with the statement, ” I am indifferent to what is”in” right now/what …
It is important to highlight those social media ads are the perfect method to boost any brand visibility on Facebook and Instagram, however, it is also a field that has evolved significantly during the past years. Without further ado, let’s go through this Facebook Ads report and answer some questions about the effectiveness of social …
The COVID-19 pandemic has shown us that there’s never been a stronger case for harmonized research. In this consumer trends 2021 research, we’ve found some of the strongest variables impacting both B2C and B2B behaviors have been when the coronavirus hit, the severity of cases, types of economies, besides climate. How The COVID-19 Pandemic Will …
2020 is a year of inflection; the pandemic, remote working, social justice, besides the influence of technology on work and society that have created challenges and opportunities politically, socially, commercially, professionally, and economically. Without further ado, let’s go through this B2B decision-maker report. Who Are the BETAs? According to the B2B decision-maker report, the name …
The COVID-19 pandemic has had a global impact on commerce however, its outcomes are highly diverse on a market-by-market basis. Not only that but also the economic confidence saw a massive drop in Q2 2020. Moreover, lockdowns all around the world encouraged people to expand their media consumption. It’s boomers specifically who have obtained new …
Even as everyday people wear masks outside, social distance from their friends, and work remotely many are still planning to make this holiday season a special respite from the stress and confusion of 2020. In this holiday insights report in 2020, we will answer any questions about brands, and shoppers. Keep on reading to dive …
Technology is a double-edged sword, also it’s this struggle between positivity and negativity which happens throughout this consumer trends report – whether that’s in the economy, in healthcare, in the digital space, in privacy, or in anything else with a future focus. It is the consumer’s struggle between pessimism and optimism which will take center …
Thriving in the outcome of COVID -19 is all about keeping consumers on side, and moving with them. Moreover, doing this means listening to what they’re asking for, understanding what they want from you, besides changing your strategy to meet their needs. This is where consumer insight plays an important role. Let’s go through the …
COPYRIGHTS DIGITAL MARKETING COMMUNITY 2019
