In the existing time, closing a store should impact the brand awareness in its surrounding area. The majority of shoppers would choose to shop at another brand if there was no physical store near them. It is important to set up a strong relationship with customers in areas surrounding the closed store, to redirect them to shop …
Twitter is obviously the place where showing you what’s happening in the world and what’s being talked about. In this quarter, Twitter didn’t achieve strong progress except in live video; a growth continued at a rate of 22%. Read the below and find out more about Twitter Q2 2017 earnings: Twitter monthly active usage stayed …
Last month, Facebook had its first-ever communities summit to talk about Facebook product roadmap focused on building what called “meaningful communities” which hold now over 100 million members in these groups. In the second quarter of 2017, the Facebook community reached a big milestone. All Facebook lines came to present new numbers and new opportunities. …
According to US Census Bureau projections, there are 46 million seniors those age 65 and older live in the US today accounting for 15% of the overall US population. By 2050, 22% of Americans will be 65 and older. Figure out the main points mentioned in terms of old adults’ adoption of new technology and …
The firms with higher levels of customer satisfaction tend to have higher earnings & stock returns relative to competitors. At a macro level, customer satisfaction has been shown to be predictive of both consumer spending and GDP growth. Check the below to understand customer evaluations for the quality of products and services available to household …
The post-purchase consumer behavior is why brands – whether in the retail or travel/hospitality space – needs to continue the communication loop with consumers after purchasing and encourage consumers to provide feedback. Besides putting in place processes which make problems solving quick and painless for consumers to make them return back again and again to …
Beauty Fans are defined as internet users who have a strong interest in beauty products, aged between 16-64 years. The regular users are defined as those who use each brand’s products weekly or more. The below points explains the demographics, lifestyles and online behaviors of beauty buyers on a global scale: 23% of internet users …
Email is a mainstay of the marketing toolbox. It delivers marketing results because it’s direct, flexible, dynamic and measurable. Email marketing also is one of the most cost-effective marketing tools. Read the below to be aware of the major insights into North American email marketing: 47% of consumers are using mobile devices to review and …
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