37.1% of small-business owners and managers across the US are preferring “customer acquisition” as the primary hurdle. But 23% think that their main challenge is “capturing leads or subscribers”. Nearly the same rate (22%) think that getting “the web traffic” is their challenge. Only 17.9% believes that “retaining customers” is their main challenge. These rates were observed from …
Clothing and footwear are the most popular categories among European online shoppers with an average of 48% in European Economic Area (EEA), followed by tickets with a rate of 34%, electronics (33%) and books (31%).
More than two-thirds of 105 marketing executives – from companies ranging in size from under $10 million in revenue (34%) to $1 billion plus (10%) – respondents on the survey indicated their demand generation budgets will increase this year 2017, with a third of them expecting to increase between 1% and 10%, & only 11% tend to increase …
The majority of small businesses (28.6%) are depending on the digital marketing campaigns in 2017 for driving more sales as the top of their primary goal. 15.5% preferred collecting more leads or subscribers as their top goal and 14.4% think that building brand awareness is their goal. Although 11.6% expressed their intention to start using the digital marketing. …
Yes … It’s still safe to use social media data for targeting, with more than 76% of Arab social media users are providing accurate personal information on their social media accounts. The highest level of accuracy is for gender information while names are usually inaccurate. It worth to be mentioned also that the most inaccurate info. are …
46% of internet users – among 24,219 brand followers adults aged 16-64 in 35 countries there were – follow brands on social media, the majority of these users are using smartphones (95%), PC & laptop (87%), while minorities are using tablet (47%) and smart TV (40%).
There were 117 million international Muslim visitor arrivals in 2015 and this number is predicted to reach 168 million by 2020. When it comes to traveling, the majority of Muslims are traveling for leisure which includes visiting friends and relatives (VFR). Business and religious (Hajj & Umrah) travel ranks the second place with a rate …
A survey of 46 questions in total was hosted online in the UK shows that achieving engagement with consumers, increasing sales and brand awareness are the top three objectives for B2C email marketing campaigns. These objectives changing slightly for B2B marketers; as leading generation/acquisition is their top objective.
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