Tag: Email Marketing

Email is known to be the most measurable and effective channel as long as it is set up properly. Many people might think that creating high performing emails is easy but it is not, it takes resources and time. 53% of brands take almost 2 weeks or more just to produce an email. It is expected, …

Email is known to be the most measurable and effective channel as long as it is set up properly. Many people might think that creating high-performing emails is easy but it is not, it takes resources and time. So, what does the ideal email workflow look like? No need to worry about it, the answer …

Why are email analytics important? Because it is a method to track the way subscribers interact with your email campaigns. This way you can collect and analyze data for each email campaign in addition to the help of bulk email providers and also Google analytics. Without further ado, let’s dive deep into the report for …

It is reported that some Facebook users of Facebook’s Pages app saw this new function appears over the weekend which helps them to ‘send customize marketing emails’ through their Facebook Page. Facebook is testing a new function that will allow page managers to send marketing emails to their contacts via their Facebook Page easily. How …

A digital marketing avenue fades away; email marketing has taken the form of a colossus. Contrary to preconceived notions, email isn’t a static technology. It has grown like other internet tools and evolved with time. Artificial intelligence has massively expanded what you achieve through email marketing. It enables better personalization and driving fast conversions. AI …

The Definitive Guide to Engaging Email Marketing by Marketo will teach you the principles of email marketing in our world today. Moreover, you will discover advanced tactics to make use of marketing automation programs to engage with potential buyers and eventually increase your ROI. The norm is that consumers are constantly overwhelmed with information and …

When you’re just starting out in business, it’s normal for budgets to be tight – and online marketing might be the first expense that you think about cutting. But, whilst traditional advertising methods can be costly and difficult to measure, today’s small businesses have certainly got the greatest access to a range of cost-effective and …

There’s a reason that big businesses tend to have a large marketing department filled with top talent: they need it. To effectively create and deploy a marketing strategy that generates leads and converts customers is a monumental task. It’s no wonder, then, those small businesses face numerous challenges when it comes to marketing. Here are …