Tag: Social Media

The holidays, an amazing season in all aspects of life. For shoppers, the holidays are all about getting those special gifts for loved ones. Which in turn means marketers must have the right insights and employ the right tools in order to make this possible.  The perfect gift may seem magical, but in hindsight there’s …

On Monday, Facebook announced a new logo for Facebook Inc. The new logo is meant to separate the parent corporation — and its subsidiaries like WhatsApp and Instagram — from the Facebook social network, sometimes known internally as the “big blue app.”   Facebook is now spelled out all in capital letters and has no …

Pinterest has announced the release of its new Pin format, which includes some functional tweaks, and separates each Pin element for more specific focus. Users have spotted the new format over the last few weeks. Pinterest explains: “Our updated look for iOS and Android makes Pinterest even more visual, with personalized recommendations front and center …

AdStage has released its Paid Media Benchmark Report Q3 2019. This is the inaugural report in a quarterly series aimed at benchmarking key metrics across social media advertising platforms. This edition of the report contains key data from over 7.3 billion impressions and almost 80 million clicks powered by the AdStage platform. You’ll gain insights …

If your business is to survive — let alone thrive — in the digital world of today, it needs to have a strong and professional online presence. To build this sort of reputation for your company on the web, it’s imperative that you put all of the advice laid out below into practice. Here are …

Customer advocacy is an advanced form of market-orientation that responds to the new drivers of consumer choice, involvement and knowledge. Customer advocacy aims to build deeper customer relationships by earning new levels of trust and commitment and by developing mutual transparency, dialogue, and partnership with customers. Customer advocacy refers to the process of faithfully representing …

On Thursday, Instagram launched their new messaging app ‘Threads’. The app is meant to simplify communication with close friends. Moreover, the app offers users an easy way to share statuses to let close friends know what they’re up to. “For your smaller circle of friends, we saw the need to stay more connected throughout the …

Instagram is a force to be reckoned with. Since it debuted back in 2010, the platform has steadily grown into one of the biggest social networks ever. It reached 1 billion active monthly users in 2018, becoming more popular than social media giants such as Twitter and LinkedIn. The platform owes its speedy expansion to …