Tag: Social Media

If media simply means communication, social media for sure can be defined as websites or other internet-based services where the content being communicated is created by the people who use the service, unlike the news website, where the content is created by a journalistic and editorial staff for mass consumption, on social media sites there …

For the 8th year in a raw, We Are Social has released its “Digital 2019” report in a partnership with Hootsuite. With thousands of charts across more than 200 global and local reports, this year’s series is one of the most comprehensive and up-to-date studies of today’s connected world. Let’s take a quick glance at …

Social media usage continued to grow significantly across the Arab world, especially during the “Arab Spring” social media played a critical role in most of the popular movements in the region. coupled with major shifts in usage trends. Once used merely as a tool for social networking and entertainment, social media now infiltrates almost every aspect …

Unlike many other media platforms, influencer marketing is founded in collaboration with a person with opinions participated with a personal brand. This leads to a little more challenging when using influencers. Brands need to be careful and obtain the perfect balance between branding a product and keeping the audiences’ trust. That’s why “Convince & Convert …

How do I stack up against my competitors on social media? Most marketers always ask experts this question. The data-driven marketers don’t just want to know how their social media post is doing; they want to know how they’re doing against similar posts by their competitors. Needless to say that with great data comes great …

The primary milestone for any marketing manager kicking off a new project should be understanding the competition to find out “Who is doing what? and How are they doing it?” as well as “Can it be done better?”. Competitor analysis helps marketers to get deep insights into the best strategies that are working for their …

It’s not only the strong who survive the jungle but the well-prepared as well! The 9th edition of Australia’s most comprehensive report on B2B Marketing details the paths to follow – and avoid – this year. Keen to learn how? Well, the 2019 research report explores the B2B marketing practice in Australia, intentions and directions …

A major breakthrough in online media has been achieved and has risen steadily in recent decades. Having the latest insight into key trends is critical to lead an effective strategy. GlobalWebIndex’s entertainment flagship reports provide the most important insights and the latest figures for online entertainment behaviors around the world. The report investigates how media …