The COVID-19 pandemic has had a global impact on commerce however, its outcomes are highly diverse on a market-by-market basis. Not only that but also the economic confidence saw a massive drop in Q2 2020. Moreover, lockdowns all around the world encouraged people to expand their media consumption. It’s boomers specifically who have obtained new …
Even as everyday people wear masks outside, social distance from their friends, and work remotely many are still planning to make this holiday season a special respite from the stress and confusion of 2020. In this holiday insights report in 2020, we will answer any questions about brands, and shoppers. Keep on reading to dive …
Certain MENA markets are already facing their second wave of COVID-19 and numerous continue to be buffeted by the economic recession, recognizing new strategies for growth is necessary for brands. This year’s winners incorporate a variety of new ways that can help brands to build strong strategic frameworks that have growth baked in. Keep on …
The COVID-19 pandemic has forced consumers to change their shopping habits rapidly, it has pushed people to either increase their online spending or try shopping online for the first time. Moreover, COVID-19 is affecting the online customer journey today and in the ways, consumers expect their shopping habits to change even after the crisis has …
Technology is a double-edged sword, also it’s this struggle between positivity and negativity which happens throughout this consumer trends report – whether that’s in the economy, in healthcare, in the digital space, in privacy, or in anything else with a future focus. It is the consumer’s struggle between pessimism and optimism which will take center …
Effective communication is always important —however, when navigating a crisis, it is critical. It is reported that 54% of high-level execs mention that they stream major company updates (such as town halls besides all hands) at least weekly. Anyhow, only 20% of employees agree. Moreover, Those who rate their companies poorly on communication are 4x …
Thriving in the outcome of COVID -19 is all about keeping consumers on side, and moving with them. Moreover, doing this means listening to what they’re asking for, understanding what they want from you, besides changing your strategy to meet their needs. This is where consumer insight plays an important role. Let’s go through the …
COVID-19 pandemic impact has affected all industries and undoubtedly taken its toll on all of them. Of course, businesses have been forced to adapt to the ongoing changing circumstances on the go, blindsided. This pandemic impact report evaluates COVID-19’s impact besides adaption to the “new normal”, in light of this matter, SEMrush has gathered market …
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