Obviously, the COVID-19 pandemic has taught us that change is inevitable. COVID-19 has changed the way most organizations do business. Regardless of the industry, you’re working in, you will notice the change. However, as much as things have changed, much remains the same. After all, marketers must keep marketing. Without further ado, let’s go through …
Do you know that a quarter of Americans plan to shop online during Halloween and the total expected spendings by Americans during Halloween marketing season 2019 is $8.8 billion? So, how can you stand against your competitors during this scary holiday and get your slice of the cake?! Just with a little bit of work …
Who doesn’t search and look for ways to boost the online presence? Everyone looks forward to boosting their social media presence and generate more engagement with their social media followers. Let’s get started with this guide and get exposed to social media marketing ideas to energize your online presence easily. How to Boost Your Online …
COVID-19 continues to spread all over the world and affecting economy and industries everywhere around the world. Marketers are faced with difficult and complex strategic choices. The COVID-19 recession has caused negative effects like a demand and supply shock, we can see that there are brands in many sectors with no product to advertise. This …
If you are running an online business, whether if you are new to the market or even launching a new product\service out there, there is an essential action to take; you probably have heard about that. It’s the “Competitor Analysis”. A competitive analysis allows you to analyze your competition and keep an eye of them …
Companies always want to improve what they are offering to their target audience. Therefore, they tend to use “Omnichannel Marketing”, as it is a cross-channel content strategy that enhances their user experience and makes better relationships with their target audience over points of contact. Omnichannel implies combination and orchestration of channels such that the experience …
Business goes through crisis times and it is a nightmare for any existing business. However, it is always better to have a pre-planned business crisis plan in case of anything. As dealing with any crisis does create a great disturbance to your business no matter what, therefore you have to effectively make a crisis management …
Ups and downs are a typical thing everyone and everything faces. You might be having your business and you are facing some difficulties. There are a lot of businesses that went through a crisis. The most important thing about facing crisis time is to know how to manage it and get through it. Thus, it’s …
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