Both women and men are buying and hope to get better deals depending on their – online – previous knowledge. Retailers also are effectively using the smartphone to provide in-store-only promotions to drive sales; as 90% of retail shoppers report using smartphones in stores. Read the below to recognize the shopping behavioral differences between women …
GrubHub, Otlob, Campusfood, Delivery, OrderLunch are all online food ordering websites which become apps later, the technology had put its magical touch at every field, encouraged by the continuous update for the smartphones. Check the below insights from Burger King, KFC, Subway & McDonald’s eaters: 28% of internet users are regular fast food eaters. 27% are more …
Emails sent by marketer might be opened, ignored, moved to the junk folder or instantly deleted. So, the subject line becomes a major factor of how a campaign performs and how it contributes to a brand’s bottom line because a message isn’t opened can’t lead to any clicks, conversions or revenue. Find out more about …
Facebook is forever evolving. In Q2 2017, it grabbed 2.006 billion monthly users. Europe only owned 360 million monthly users, while daily active users there estimated 271 million users. There is also a question that social media marketers ask themselves all the time “What else are my fans and followers interested in?”. Keep an eye on …
Marketing measurement is the top priority for B2B marketers organizations, but there are major gaps in the current capabilities versus the desired state of where organizations are trying to reach in analyzing marketing. Check the below insights to gain information about the challenges marketers are facing around the marketing measurement and analytics which will leverage in …
Mobile gaming becomes now a key driver of growth for the gaming industry thanks to the rapid growth of mobile and smartphone devices during the last decade which led to huge investments in the gaming industry. Read the points below to gain knowledge about the impact of this industry: Indicators: 62% of smartphone owners install …
UX (user experience design) is simply defined as the process of improving customer satisfaction & loyalty by enhancing the usability, ease of use & pleasure in the interaction between the customer and the product. But there is a confusion between the 2 missions of UX and market research job. Discover the key insights into how …
Communication is a key part of an operator’s broader relationship with customers for enabling them to interact easily with end-users. Nowadays people are increasingly relying almost entirely on their mobile phones to communicate with others. Check the below insights to study more about the use of traditional mobile operator voice and SMS services across four markets: …
COPYRIGHTS DIGITAL MARKETING COMMUNITY 2019
