Twitter Average Engagement Rate Across Industries, 2019

Digital Marketing Statistics & Metrics

Twitter Average Engagement & Posts Rate Across Industries Benchmarks, 2019

| Global

Twitter is still one of the most active social sites on the planet, its fast-paced feed and real-time conversations make it one of the world’s favorite networking sites for both individuals and businesses. With over 1 billion registered users Twitter has earned its place as one of the top social media giants used by individuals and businesses.

Take a look at the average engagement rate per post on Twitter across industries, 2019:

  • The alcohol industry is ranked as the industry with the highest average engagement rate per post on Twitter of 0.080%.
  • Higher Ed is ranked as the industry with second highest average engagement rate per post on Twitter of 0.079%.
  • Hotels and resorts are next as one of the industries with top average engagement rate per post on Twitter of 0.071%.
Twitter industries engagement rate 2019

A Graph Shows The Average Engagement Rate Per Post on Twitter by Industries 2019.

 

Engagement is tracked by Twitter every time a tweet is clicked. Engagement can be a reply, follow favorites, links, cards, embedded media, hashtags, username or profile clicks or even tweet expansion. Engagement measures how interested people are in what you are posting.

Take a glance at the average posts per day on Twitter across industries, 2019:

  • The media industry is ranked as the industry with the highest average posts per day on Twitter with a rate of 10.73 posts.
  • Sports teams come at next as the industry with second highest average posts per day on Twitter with a rate of 8.13 posts.
  • The nonprofits industries also listed with an average of Twitter posts per day rated with 1.99 posts.
Twitter industries posts rate per day 2019

A Graph Shows The Average Posts Per Day on Twitter Across Industries, 2019.

Take a look at Twitter platform posts VS. engagement rate across industries:

  • The alcohol industry is ranked as the industry with the highest Twitter engagement rate of 0.080% although it has a low rate of posts per day of 0.46.
  • The media industries have the highest rate of posts per day of 10.73 although it has the lowest Twitter posts engagement rate of 0.009% across industries.
Twitter Posts VS Engagement 2019

A Figure Shows The Industries on Twitter Platform Posts VS. Engagement, 2019.

Rival IQ

Founded in 2013, Rival IQ delivers analytics and competitive insights to help digital marketers simplify social media marketing, make the best decisions, improve results, and better understand competitors.Rival IQ enables digital marketers to reveal new opportunities, identify new trends, and track results across all the main social networks and the web by using benchmarks and comparative analysis.
  • RELATED ARTICLE

    Subscribe for our newsletter!

    Fields marked with an * are required

    COPYRIGHTS DIGITAL MARKETING COMMUNITY 2019